Journey Map

1. The child sees the poster around their school or club and wonders what the event is about/starts to get interested it in.
2. The child gets given a flyer about the event from the same people organising the beach clean-up (e.g. a teacher)
3. The child goes on the website and learns more about being a beach hero. They get excited about saving animals and order their beach hero costume to wear to the beach clean-up. Their parent(s) can find out more information about the issue and the event on the website so that they will take the child to the beach clean-up day.
4. The child attends the beach clean-up with their parent(s) while wearing their beach hero costume.
5. Either the parent(s) or the person who gave the child the flyer can award the child with a certificate after the event to celebrate their participation. The child can then put this certificate on their bedroom wall or on the fridge at home to remind them of the time they were a beach hero!